Art + + creative business, shenzhen dafen oil painting village development enlightenment

Art + + creative business, shenzhen dafen oil painting village development enlightenment

A city on the edge of the village, the old one was grown up in the painting industry output value of billions of yuan, the tens of thousands of practitioners headquarters concentrated area. People say it is a legend of China's cultural industry development process, because it's in a city without professional art academy was born in a national cultural industry demonstration base, even become an important flag of Chinese culture to go out side. The village, is the Chinese oil painting - the plant shenzhen dafen oil painting village.

The wind Yu Qingping end of

On December 9, dafen local young artists He Yongxing, Huang Shengxian both captured 2010 China hundred in nanjing jinling painting exhibition gold award (oil painting). He Yongxing reflect shenzhen longgang universiade 2011 construction site of the wide sky and Huang Shengxian YuanShang family series - qiuyang, oil painting, the collected by museum of jiangsu province. Dafen young artists "rush" into the Chinese art palace, one of the highest at the same time also marked the dafen oil painting reproductions original levels are rising, began among the domestic advanced level in the fine arts creation.

Dafen is a villagers' group of shenzhen longgang district buji street, covers an area of 0.4 square kilometers, village residents more than 300 people. In 1989, the Hong Kong art dealer hwang river come to dafen, rent houses recruit students of oil painting and painters create, copy, collection and batch diversion, which will be this special belt into the dafen oil painting. As more and more artists in dafen, painters, "dafen oil painting" became a cultural brand famous at home and abroad.

According to the latest statistics, currently in dafen oil painting village is given priority to with oil paintings of all kinds of nearly more than 1200 business outlets, painter, drawing more than 10000 people portrait painting living in dafen village. Dafen oil painting village in original oil paintings and copying works of art processing is given priority to, with the traditional Chinese painting, calligraphy, crafts, sculpture, and frame, paint and other supporting industries business, formed in dafen village as the center, radiation fujian, guangdong, hunan, jiangxi and painting industries in Hong Kong, Macao.

Dafen gallery forest, colorful, today is a world of color; Street park in outdoor cafes, different shapes of modern sculpture, has presented the prototype of the western mature art blocks. Since 2004, dafen successively by the national ministry of culture, Chinese artists association, the ministry of culture, named approved as a national cultural industry demonstration base ", "cultural industries (fine arts) demonstration base", "2006 China best creative industries park".

From imitation to the original

On December 3rd, the first China (shenzhen) dafen international painting icif and opening 2010 dafen oil painting section, the chief executive of the Macao special administrative region chui, vice minister of national culture gao visited the expo.

"If in dafen business model on the update of" original "if problem cannot be solved effectively and will be restricted or under the bigger development opportunities becomes a bottleneck and obstacle, dafen to go oil painting further, in addition to the cheap, but also to the world or to buy picture output? Cultural industry has a characteristic, creativity is the core of the cultural industry competitiveness. We can through the market marketing, capital means pull output to 3 billion yuan, but then we're going to back to the issue of how to encourage originality." Dafen oil painting international exposition on the BBS, an expert said.

Gradually developed into the biggest commodity trading oil painting production base of China, dafen art dealer and artists also gradually realize a leg to walk alone is very difficult to go further. It is understood that in recent years, original oil paintings and creative arts in the proportion of dafen oil painting village is higher and higher. Now dafen, copy is the foundation, innovation is the vitality. To dafen's creative ability, encourage dafen art workers to pursue portrait painting originality, the organizing committee organized creative competition exhibition, creative paintings + original paintings auction, and hundreds of original artists involved in the original works of activities such as exhibition, in order to further improve the industrial chain of dafen oil painting village, consolidate and enhance dafen oil painting village, grade and class. To explore the western oil painting and Chinese ceramics art union, refined new ideas, also exhibited and also the cooperation of the original porcelain plate painting and imperial kiln culture company "royal porcelain".

Longgang district of shenzhen of expo organizers as the picture, hope through the expo, improve overall level of dafen art existing workers, laying a solid foundation to the development of the dafen in industrialization on the basis of abundant, further enhance the level of dafen's original; Simultaneously with painting expo as an opportunity to draw the oil painting art workers and businesses to participate in industry, strengthen the industry status and influence of dafen oil painting village in the country. Push "dafen oil painting" brand inherent quality to further strengthen and expand the market and business competitiveness of dafen oil painting, the dafen oil painting village in China's largest commodity trade base and famous original art of oil painting base; Dafen oil painting village, and to play a leading role to lead the commercial oil painting industry, expand the international market, occupy a larger market share.

"Miracle" can copy?

In may this year, the Shanghai world expo coming the good news, shenzhen dafen village, a village of regeneration stories "as a classic case in puxi" urban best practices area ", tells the dafen oil painting village originally ordinary villages to "design it all" process - by the market, government and community interaction, choose a suitable for urban village industry, through the appropriate public policy and a moderate amount of government investment, indigenous and foreign population to join a new industry chain, and cultivate good social ecology and community atmosphere, the formation of village inside city "growth since the cycle", fundamentally solve the "urban disease".

On December 3, as a continuation of the Shanghai world expo activities, a peak BBS about city renewal and cultural creative industry in dafen oil painting village. Filled in the afternoon, dafen art museum, from the United Nations food and agriculture department, tsinghua university, the bureau of Shanghai world expo coordination institutions such as a number of experts and shenzhen respectively around urban renewal and cultural creativity, led on the wonderful speech. To dafen train of thought and experience summary of the development of cultural industry, the cultural industry in urban renewal, the industrial transformation and upgrading in the role, is bound to the development of cultural creative industries in shenzhen and even the whole country road to provide some useful reference and reference.

"Promote transformation of dafen is the power of the human dignity, dafen people realize the individual value in the process, at the same time in the change of his fate, and changed a village and become the world's urbanization can force a representative, it is a miracle." Museum curators MouSen expo shenzhen is like this.

Li Ji think, director of the center for creative studies, tsinghua university, in the old district reconstruction, how to adjust measures to local conditions make some landscape, open space and features to reflect the core values, the city is in the urban renewal must draw lessons from. "The rural reconstruction model implementation in dafen is very success!" Li Ji said, "I believe that now if you want to achieve a harmonious society, is not necessarily reached through forced evictions, there may be a better model to do."